April 1, 2022- Scott Taylor- The Data Whisperer
Telling Your Data Story With the 3Vs: Vocabulary, Voice and Vision
From our April 1, 2022 virtual event, speaker and author, Scott Taylor, speaks on how Data Leaders must create a compelling narrative to evangelize their Data Management programs and secure long-term support from enterprise stakeholders and business leadership. Data management leaders who seek to improve soft skills and execute simple storytelling techniques will be more likely to gain a rightful place for their initiatives on their organization’s strategic plan.
- Why you need a Data Management narrative vs other Data Storytelling and Data Literacy Efforts
- Why Data Management is Macro-Trend agnostic
- Leveraging the 3Vs: Vocabulary, Voice and Vision
Click the links below for more content!
Too Much Tech Talk? (A puppet service announcement)
The Little Red Data Hen – A Cautionary Tale
Watch the full recording below!
About the Speaker
Scott Taylor, The Data Whisperer, has helped countless companies by enlightening business executives to the strategic value of proper data management. He focuses on business alignment and the “strategic WHY” rather than system implementation and the “technical HOW.” As Principal Consultant for MetaMeta Consulting he helps Enterprises and Tech Brands tell their data story.
An avid business evangelist and original thinker, he continually shares his passion for the strategic value of master data through industry events, public speaking opportunities, blogs, videos, whitepapers, podcasts, cartoons, puppets shows and all forms of thought leadership. His new book – TELLING YOUR DATA STORY: Data Storytelling for Data Management is available now.
He lives in Bridgeport, CT where he often kayaks in Black Rock harbor. He can also juggle pins and blow a square bubble.
About the Book
Telling Your Data Story- Data Storytelling for Data Management
The Data Whisperer’s practical guide to explaining and understanding the strategic value of data management. The need for data management is everywhere across your company. The value of every digitally transformative customer-facing initiative, every data science and analytics-based project, every as-a-service offering, every foray into e-commerce, and every enterprise software implementation is inextricably linked to the successful output of data management efforts. Although it is a simple function of garbage in garbage out, that slogan rarely drives any sustainable executive action. We need to tell a better data story.
Data Storytelling is probably the hottest non-technical trend in the technology-related space. But it does not directly support data management because it is focused on analytics or telling stories with data. So, it is time to expand the realm of Data Storytelling to recognize the role of data management by telling stories about data.

The book is directly from the publisher (as well as Amazon)
Telling Your Data Story – Data Storytelling for Data Management
20% off with code: DATAWHISPERER (publisher site only)